URBN stock: buy or sell?

URBN stock price: $24.21 1.21% At close on September 20th, 2019

Updated on:
September 20th, 2019


Urban Outfitters ended today at $24.21 and gained a beatiful 1.21%.

Urban Outfitters, Inc. engages in the retail and wholesale of general consumer products. It operates through two segments, Retail and Wholesale.

Should I buy URBN stock?

Trading stocks requires experience and discipline, and your buying and selling decisions must come following a methodology. Trading strategies are meant for helping you in the decision process of what stocks to choose and when is the best time to buy them. At Stocks2.com, we like to use very simple but trusted and powerful trend following trading strategies. Simple things usually work the best.

None of our preferred buy setups matches with Urban Outfitters stock situation right now, therefore this is not a suitable entry point.

Buy setupElegible
New all-time highNo
New 52 week highNo
Price crossing up 200d MANo
100d MA crossing up 200d MANo
This doesn't mean URBN will fall in coming sessions, or it will not rise higher. Simply, it doesn't match our recommended trading systems.

Is Urban Outfitters stock a buy?

Financial institutions and banks publish stock ratings everyday. At Stocks2.com, we gathered 15 ratings published for URBN stock in the last month.

Is URBN a good stock to buy?
DateAnalyst / BrokerPrevious ratingCurrent rating
2019-9-13Loop CapitalNeutralSell
2019-8-21Wolfe Researchn/aOutperform
2019-8-21Robert W. Bairdn/aNeutral
2019-8-21Loop Capitaln/aBuy
2019-8-21Bank of American/aBuy
2019-8-19Morgan Stanleyn/aOverweight
2019-8-15B. RileyBuyNeutral
2019-5-22Wells Fargo & Con/aMarket Perform
2019-3-7DA Davidsonn/aNeutral
2019-3-6Wells Fargo & Con/aMarket Perform
2019-3-6Telsey Advisory GroupMarket PerformMarket Perform
2019-3-6Telsey Advisory Groupn/aMarket Perform

URBN stock analysis

Daily outlook

Urban Outfitters gained a beatiful 1.21% and closed at $24.21.

Urban Outfitters shares gained 1.21% to $24.21 today. URBN is retaking the upward trend marking a new rising bottom heading to break out over $27.32.

URBN stock chart (daily)

Weekly outlook

After climbing for 4 weeks, this week Urban Outfitters plummed a hair-raising -9.50%, closing at $24.21. Last week URBN climbed an astounding 10.80% in just one week.

Since price and 40-weeks moving average lines crossed down early October, URBN fell $-16.69 per share (-40.81%). Stocks below the 40-weeks moving average line are usually not recommended for average traders.

URBN stock chart (weekly)

URBN stock price history

URBN stock went public on November 9th, 1993 with a price of $1.441. Since then, URBN stock grew a 1,581.30%, with a yearly average of 63.30%. If you had invested $1,000 in URBN stock in 1993, it would worth $15,813.00 today.

1: Adjusted price after possible price splits or reverse-splits.

URBN stock historical price chart

URBN stock reached 52-week highs at $42.50, and all-time highs 2018-08-22 with a price of 52.5.

URBN stock price target is $29.30

Predicting the price evolution of a stock or any financial instrument in a reliable and repeatable way is probably impossible. However, many stock price predictions are published every day by banks, financial institutions and independent analysts. The accuracy of these stock price predictions is not very high, and you should not blindly believe and make decisions only based on what this ratings or price target predictions say. We detected 15 price targets for URBN stock published in the last 30 days:
URBN stock price predictions
DateAnalyst / BrokerActionPrevious targetCurrent targetDiff
2019-9-13Loop CapitalRaises Targetn/a$35.00-
2019-8-21Wolfe ResearchLowers Target$30.00$26.00-13.3%
2019-8-21Robert W. BairdLowers Target$26.00$25.00-3.8%
2019-8-21Loop CapitalLowers Targetn/a$25.00-
2019-8-21Bank of AmericaReiterates$33.00$28.00-15.2%
2019-8-19Morgan StanleyLowers Target$42.00$34.00-19%
2019-8-15B. RileyDowngrades$38.00$23.00-39.5%
2019-5-22Wells Fargo & CoLowers Target$30.00$28.00-6.7%
2019-4-5WedbushSet Price Target$30.00$35.0016.7%
2019-4-5WedbushRaises Target$30.00$35.0016.7%
2019-3-7DA DavidsonLowers Targetn/a$30.00-
2019-3-6Wells Fargo & CoReiterates$35.00$30.00-14.3%
2019-3-6Telsey Advisory GroupReiterates$35.00$33.00-5.7%
2019-3-6Telsey Advisory GroupLowers Target$35.00$33.00-5.7%
(in average)$32.50$29.30-10.0%
The price prediction for Urban Outfitters stock is $29.30, moving in a range between $35.00 and $20.00. In average, analysts' outlook on URBN price target is negative, downgrading the forecast by a -10.00% from previous estimations.

Financials and fundamental analysis

Earnings date and Earnings per Share

Urban Outfitters presented good results for 2019-Q1 on March. Urban Outfitters raised Earnings per Share (EPS) by 6.40%, beating experts of $0.78. Urban Outfitters posted $0.83.
URBN earnings date and EPS evolution
QuarterReporting dateEstimated EPSActual EPSSurprise

Annual financial results

In 2019, Urban Outfitters annual turnover jumped an impressive 9.25% to $3,950.62 million USD from $3,616.01 marked in 2018. When comparing 2019 vs 2018, in contrast, profit margin (that is, the net income divided by revenues) grew a 4.55% to 7.54%.

URBN annual Sales and Income evolution
2014$3,090 M-$282 M9.1%-
2014$3,320 M7.44%$232 M7.0%-17.68%
2015$3,323 M0.09%$232 M7.0%0.00%
2015$3,450 M3.82%$224 M6.5%-3.42%
2016$3,445 M-0.14%$224 M6.5%0.00%
2016$3,550 M3.04%$218 M6.1%-2.84%
2017$3,546 M-0.12%$218 M6.2%0.00%
2017$3,620 M2.09%$108 M3.0%-50.37%
2018$3,616 M-0.11%$108 M3.0%0.00%
2019$3,951 M9.25%$298 M7.5%175.26%

Quarterly financial results

Urban Outfitters reported $1,128.95 M in sales for 2019-Q1, a 15.96% improvement compared to previous quarter. Reported quarter earnings marked $86.41 M with a profit margin of 7.65%. Profit margin stayed stable a -0.31% compared to previous quarter when profit margin was 7.96%. When comparing turnover to same quarter last year, Urban Outfitters sales marked a decent increase and appreciated a 3.66%.
URBN quarterly Sales and Income evolution
2017-Q2$761 M-$12 M1.6%-
2017-Q3$873 M14.68%$50 M5.7%318.09%
2017-Q4$893 M2.27%$45 M5.1%-9.67%
2018-Q1$1,089 M21.99%$1 M0.1%-97.08%
2018-Q2$856 M-21.43%$41 M4.8%3,030.50%
2018-Q3$992 M15.98%$93 M9.4%124.94%
2018-Q4$974 M-1.91%$78 M8.0%-16.47%
2019-Q1$1,129 M15.96%$86 M7.7%11.47%

Urban Outfitters ownership

When you are planning to invest in shares of a company, it's always worth to overview its ownership structure.

Urban Outfitters shares owned by insiders (that is, founders, CEO, CTO, main executives or other management staff) currently counts a 37.70% of all shares.

Bearish positions for URBN stock account 0.00%, no big difference from last month.

The following table compares ownership indicators for other stocks related to Urban Outfitters:

Market cap$2.4 B$2.9 B$1.0 B$977.0 M$177.6 M
Total shares98.0 M172.2 M63.2 M49.2 M67.3 M
Float shares70.8 M152.6 M62.4 M28.0 M60.5 M
  - Institutional holdings (%)81.2%94.6%115.6%76.1%128.0%
  - Insider holdings (%)37.7%5.9%1.1%41.7%2.7%
Shares in short selling0.0%0.0%0.0%0.0%0.0%

URBN summary

Friday, September 20th, 2019
Day range$23.87 - $24.69
Previous close$23.92
Session gain1.21%
Average true range$1.13
50d mov avg$23.07
100d mov avg$23.91
200d mov avg$27.71
Daily patternlb02a
Weekly pattern

Urban Outfitters performance

Stocks performance is always measured in comparision to the market or competitors and related stocks in the same industry. In the following table, we compare Urban Outfitters to American Eagle Outfitters, Abercrombie & Fitch, Buckle, Express, Guess?, Gap, Nordstrom, TJX Companies, Tilly's and Zumiez:
URBNUrban Outfitters2.89%-13.29%-40.55%
AEOAmerican Eagle Ou...-7.41%-15.68%-28.21%
ANFAbercrombie & Fit...0.06%-33.46%-18.08%
TJXTJX Companies4.02%5.65%1.57%

Urban Outfitters competitors

One check before investing in any stock is to review a list of its competitors, in this case for Urban Outfitters. We picked 10 companies as Urban Outfitters competitors as they are in the same industry or have similar market objectives.