SRAX stock: buy or sell?

SRAX stock price: $2.08 1.96% At close on October 18th, 2019

Updated on:
October 18th, 2019


Shares of Social Reality ended on Oct/18 at $2.08 and rose a nice 1.96%. On Oct/9 SRAX skyrocketed an outstanding 7.55%.

Social Reality, Inc., an Internet advertising and platform technology company, provides tools to automate the digital advertising market in the United States.

Should I buy SRAX stock?

Make a decision about when to buy or sell stocks is one of the hardest parts of being a trader or investor. Having a trading plan helps to make decisions easier, quicker and with less hesitations. There are thousands of trading strategies for you to choose, but at we prefer those that are simple but successful.

None of our preferred buy setups matches with Social Reality stock situation right now, hence this is not a suitable entry point.

Buy setupElegible
New all-time highNo
New 52 week highNo
Price crossing up 200d MANo
100d MA crossing up 200d MANo
This is not a selling recommendation at all, just it's not the best moment to buy if you follow any of these trading strategies.

Is Social Reality stock a buy?

Banks and financial institutions post stock ratings everyday. Unfortunately, we couldn't detect any rating for SRAX stock for the last 30 days.

SRAX stock analysis

Daily outlook

Social Reality shares rose 1.96% to $2.08 on October/18.

Shares of Social Reality closed on Oct 18th at $2.08 and rose a nice 1.96%. Since August when SRAX stock price broke down the SMA200d line, it slid $-1.72 per share (-45.26%). SRAX is soaring again after a 14.22% correction from its last top on October/9 at $2.32.

SRAX stock chart (daily)

Weekly outlook

After sliding a scary -20.28% in a week last week, Social Reality closed this week at $2.08 and slightly fell a fatal -1.89%. Late September SRAX climbed a super good 10.59% in just one week.

Since price and 40-weeks moving average lines crossed down by mid August, SRAX fell $-1.72 per share (-45.26%). Stocks below the 40-weeks moving average line are usually not recommended for average traders.

SRAX stock chart (weekly)

SRAX stock price history

SRAX stock went public on December 3rd, 2012 with a price of $5.051. Since then, SRAX stock lost a -58.80%, with a yearly average of -9.80%.

1: Adjusted price after possible price splits or reverse-splits.

SRAX stock historical price chart

SRAX stock reached 52-week highs on April at $5.85, and all-time highs 2013-12-31 with a price of 17.5.

SRAX stock price target

Predicting the price evolution of a stock or any financial instrument in a reliable and repeatable way is probably impossible. However, banks and other financial institutions analysts, with the help of lots of data and algorithms do their best to predict the stock prices movement. You should not follow the analysts' SRAX stock price predictions in the hope that they will be met as they may be wrong and not met. For the last month we have not detected any price prediction for Social Reality stock by any trusted analyst.

Financials and fundamental analysis

Earnings date and Earnings per Share

Since last April, when Social Reality presented its last earnings report, it . Unfortunately, reported EPS is not yet available in our database.
SRAX earnings date and EPS evolution
QuarterReporting dateEstimated EPSActual EPSSurprise

Annual financial results

Compared to 2017, last anual revenues report draw a bloodcurdling decrease of -57.68% to $9.88 M dollars. When comparing 2018 vs 2017, nevertheless, profit margin (that is, the net income divided by revenues) climbed a 144.31% to 88.49%.

SRAX annual Sales and Income evolution
2012$1.12 M-$-1.26 M-112.5%-
2013$3.41 M204.46%$-1.75 M-51.3%38.89%
2014$5.12 M50.16%$-4.41 M-86.2%152.09%
2015$30 M491.64%$-2.72 M-9.0%-38.26%
2016$36 M18.05%$-4.25 M-11.9%55.96%
2017$23 M-34.71%$-13.03 M-55.8%206.77%
2018$9.88 M-57.68%$8.74 M88.5%-167.09%

Quarterly financial results

Social Reality reported $1.06 million in sales for 2018-Q4, a -47.55% decline compared to previous quarter. Reported quarter income marked $-3.97 million with a profit margin of -375.96%. Profit margin collapsed a -1,334.83% compared to previous quarter when profit margin was 958.87%. When comparing turnover to same quarter last year, Social Reality sales marked a dreadful correction and plummed a -83.71%. Looking back to recent quarterly results, Social Reality posted 2 positive quarters in a row.
SRAX quarterly Sales and Income evolution
2017-Q1$5.33 M-$-2.03 M-38.1%-
2017-Q2$5.98 M12.20%$-0.74 M-12.3%-63.66%
2017-Q3$5.55 M-7.12%$-4.07 M-73.4%452.31%
2017-Q4$6.49 M16.80%$-1.31 M-20.3%-67.74%
2018-Q1$2.11 M-67.46%$-3.61 M-171.0%174.62%
2018-Q2$4.70 M122.53%$-3.00 M-63.8%-16.95%
2018-Q3$2.02 M-57.10%$19.33 M958.9%-744.63%
2018-Q4$1.06 M-47.55%$-3.97 M-376.0%-120.56%

Social Reality ownership

When you are planning to buy shares of a stock, it's always worth to have a look its ownership structure.

Social Reality shares owned by insiders (that is, founders, CEO, CTO, main executives or other management staff) currently counts a 11.98% of all shares.

In case of Social Reality stock, 6.03% of its shares are held by institutions (mutual funds, pension funds, big banks and other large financial institutions). Bearish positions for SRAX stock account 0.00%, no big difference from last month.

The following table compares ownership indicators for other stocks related to Social Reality:

Market cap$28.9 M
Total shares13.9 M
Float shares11.4 M
  - Institutional holdings (%)6.0%
  - Insider holdings (%)12.0%
Shares in short selling0.0%

SRAX summary

Friday, October 18th, 2019
Day range$2.02 - $2.11
Previous close$2.04
Session gain1.96%
Average true range$0.24
50d mov avg$2.78
100d mov avg$3.58
200d mov avg$3.63
Daily patternlb01a
Weekly pattern

Social Reality performance

To better understand Social Reality performance you must becnhmark its gains with other related stocks in same sector or industry. For Social Reality, the comparison is made against .
SRAXSocial Reality-51.74%-56.21%-25.18%

Social Reality competitors

Unfortunately, we could not find any public company that could be defined as Social Reality competitor. This doesn't mean Social Reality does not have any competitor in the market, it's just we could not detected it.