Nike stock: buy or sell

NKE stock price: $167.51 0.31% At close on Jul 30th, 2021

Updated on:
Aug 1st, 2021


Nike stock brief

  • Nike slightly moved a 0.31% after reaching new highs on Friday
  • The price is currently above the upper Bollinger band, which is usually an indicator of a short-term correction
  • NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories worldwide.

Should I buy Nike stock?

Even if you are a experienced or a novel trader, best trading results come from using an investing strategy that never leaves to random or subjective opinions when is the best moment to buy or sell stocks. Trading strategies are meant for helping you in the decision process of what stocks to pick and when is the best moment to buy them. At, we like to use very simple but trusted and powerful trend following trading strategies. Simple things usually work the best

Is $NKE stock a buy?

Currently, Nike stock doesn't match any of these trading strategies, so our recommendation is not to buy now. This doesn't mean $NKE will slide in coming sessions, or it will not rise higher. Simply, it doesn't match our recommended trading systems

Should I sell Nike stock?

"To sell or not to sell", if you are holding Nike stock?. In the same way as when we have to buy shares, deciding when is appropiate time to sell is not a whimsical decision, and we must adhere our own trading strategy. When selling, as well as buying, detailed setups are very simple to use and are only applicable for selling shares you already own, not for shorting Nike stock

A golden rule is that you must never hold an open trade that leads to greater losses than those expected at the time of the buy. The moment to sell your stock must always be ruled by the stop-loss (automatic or manual)

Is it time to sell Nike stock?

Currently, Nike stock doesn't match any of our preferred sell setups, so if you hold Nike stock and your operation is in profit probably is not time to sell now

Nike ratings

We don't have any rating posted in the previous month for Nike

Nike stock analysis

Last June, the price broke out over the previous top at $138.05 on the downtrend started last May. Since then, the price action resulted in a 21.34% gain.

$NKE at Highs

Nike did it again, and reached all-time highs (ATH) on Friday at $167.87. Stock surged fast in the last 2 weeks, hiting new all-time highs 4 times

SMAs overview

NKE stock SMAs chart

Supports and resistances

Price is at all-time highs and there are not upper resistance levels.

The current supports are:

  • S1: $147.35 (-12.04% below)
  • S2: $146.51 (-12.54% below)
  • S3: $146.36 (-12.63% below)
  • Bollinger bands

    Price levels both above or below the Bollinger Bands tell us that the price has followed a strong trend that has led to extreme highs or lows. At this point, the price is over the upper band, meaning a near-term correction (at least) until it is below the band

    NKE stock Bollinger Bands chart

    Relative strength index

    Crossed up the 70 level Friday, with a value of 75.31. Climbing above the level of 70 is not a bearish signal, as stock price can rally during several weeks being in the overbought zone

    NKE stock RSI chart

    Nike stock price history

    Nike started trading on Dec 2nd, 1980 at $0.13 per share1. Since then, NKE stock surged by 128,753.85%, with an average of 3,218.85% per year. An investment of $1,000USD on Dec 1980 would have a value of $1,288,538.46 today.

    1: Adjusted price after possible price splits or reverse-splits

    NKE stock price history chart

    Price target for Nike stock

    How much a stock will be priced tomorrow or next week is quite unpredictable. However, many stock price predictions are issued every day by banks, financial institutions and independent analysts.

    Along with buy or sell recommendations, financial institutions publish their price forecasts based on the stock price action and the company fundamental data. Most of these forecasts follow the publication of new financial information by the company, and many times. Again, these forecasts are not direct recommendations for small investors and should not be followed blindly.

    We don't have any target price published in the previous 4 weeks for Nike.

    Earnings and financials

    Last June, Nike ($NKE) hosted the investors call and presented the report. Nike beat Wall St estimates and posted of $0.93, that is a 82.35% surprise versus the previous predictions of $0.51. Similarly, reported sales were $12.3 billion versus estimates of $11.0 billion.

    Compared to the same quarter one year ago, EPS was $-0.51, so reported EPS is a increase of 282.35%. Revenue exploded a 95.53% on an annualized basis in the , from $63.1B to $123.4B last quarter.

    Nike ($NKE) will host the Q1 earnings call mid next September. Estimated for this quarter is $1.12, compared to $0.93 that was reported for Q4.

    Nike performance

    NKE performance compared
    Nike ($NKE) 8.70% 25.90% 24.20%

    Please read:
    The opinions given in this post are personal and not recommendations for you to buy or sell shares. The author of this article does not know the individual situations of the reader, his or her own finances or what is in his or her best interest at any given time. All users should speak with their financial advisor before buying or selling any securities Viewpoints are posted for learning reasons only

    Nike summary

    Friday, July 30th, 2021
    Day range$166.35 - $167.87
    Previous close$166.99
    Session gain0.31%
    Average true range$3.03
    50d mov avg$146.41
    100d mov avg$140.44
    200d mov avg$137.89
    Earnings dateSeptember 20th, 2021

    Frequently asked questions

    What is Nike stock symbol?

    NIKE, Inc. is a public company trading in the US stock market with the NKE symbol

    Is Nike stock a buy or sell?

    Nike had no ratings in the last 4 weeks Read the article to get additional tips on trading NKE stock.

    Will NKE go up?

    There were no price targets issued by market analysts in the last 4 weeks for Nike.