Marchex stock: buy or sell?

MCHX stock price: $3.00 -1.32% At close on February 21st, 2020

Updated on:
February 21st, 2020

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Shares of Marchex ended today at $3.00 and depreciated an awful -1.32%. On Tuesday MCHX plunged a dreadful -6.04%.

Marchex, Inc. operates as a mobile advertising analytics company. Its products include Marchex Call Analytics, an analytics technology platform that provides data and insights to measure the performance of mobile, online, and offline advertising for advertisers and small business resellers; and Marchex Search Analytics, a product for search marketers that drive phone calls from search campaigns, as well as attributes inbound phone calls made directly from paid search ads and landing pages to a keyword.

Should I buy Marchex stock?

Trading stocks requires experience and discipline, and your buying and selling decisions must come following a methodology. That's why is so important to define your own trading strategy that matches with your character as inversor. At Stocks2.com, we use very simple but trusted and powerful trend following trading strategies. Simple things usually work the best.

Currently, Marchex stock doesn't match any of these trading strategies, so our recommendation is not to buy.

Buy setupElegible
New all-time highNo
New 52 week highNo
Price crossing up 200d MANo
100d MA crossing up 200d MANo
This is not a selling recommendation at all, just it's not the best moment to buy if you follow any of these trading strategies.

Is Marchex stock a buy?

Banks and financial institutions post stock ratings everyday. Unfortunately, we couldn't detect any rating for MCHX stock for the last 30 days.

Marchex stock analysis

Daily outlook

Marchex shares depreciated -1.32% to $3.00 today.

Marchex depreciated an awful -1.32% and closed at $3.00. Since last December when SMA50d and SMA100d crossed up, MCHX price slipped $-0.66 per share (-18.03%).

MCHX stock chart (daily)

Weekly outlook

Marchex shares plunged -5.06% this week, ending at $3.00. Early February MCHX boosted an amazing 9.79% in just one week.

Since early August 2019, when MCHX stock price broke down the 40-weeks moving avarage line, it slid $-1.20 per share (-28.57%). Stocks under the 40w moving average line are usually not recommended for average traders.

MCHX stock chart (weekly)

Marchex stock price history

Marchex stock went public on March 31st, 2004 with a price of $5.571. Since then, MCHX stock lost a -46.10%, with a yearly average of -3.10%.

1: Adjusted price after possible price splits or reverse-splits.

Marchex stock historical price chart

MCHX stock reached 52-week highs on May at $5.57, and all-time highs 2005-12-19 with a price of 19.55.

Marchex stock price target

Nobody can reliably foresee how stock prices may evolve in the future. However, banks and other financial institutions analysts, with the help of lots of data and algorithms do their best to predict the stock prices movement. We do not recommend to follow these stock price predictions without a critical thinking from your side, as their accuracy is usually low. For the last 30 days we have not detected any price forecast for Marchex stock by any trusted analyst.

Financials and fundamental analysis

Earnings date and Earnings per Share

Since May, when Marchex posted its last earnings report, it . As soon as we get its actual EPS from the earnings report, we will extend this review.
MCHX earnings date and EPS evolution
QuarterReporting dateEstimated EPSActual EPSSurprise
2017-Q1-n/a-0.09n/a
2017-Q2-n/a-0.03n/a
2017-Q32017-11-02-0.02n/an/a
2017-Q42018-02-15n/a0.01n/a
2018-Q12018-05-03-0.03-0.02n/a
2018-Q22018-08-01-0.02-0.03n/a
2018-Q32018-11-05-0.02-0.02n/a
2018-Q42019-02-13-0.010.01n/a
2019-Q12019-05-010.01n/an/a
2019-Q2-n/an/an/a

Annual financial results

Compared to 2017, last anual sales report draw a fateful slide of -5.58% to $85.25 million USD. When comparing 2018 vs 2017, nevertheless, profit margin (that is, the net income divided by revenues) inched a 3.60% to -3.14%.

Marchex presents anual results in December, and to compare its evolution since then, we estimate annual sales and income figures by adding results from the last 4 quarters. This is called TTM (or Twelve Trailing Months). So, Marchex TTM sales up to were $63.36 and earnings $-1.75 million dollars. When comparing this TTM figures with the last reported annuality, we can review Marchex business evolution since December 2018: Annual sales up to , compared to lastest yearly report, plunged a spooky -25.68%. Regarding profit margin, Marchex stayed stable 0.38% to -3.14%

MCHX annual Sales and Income evolution
YearSalesYoYIncome/(margin)YoY
2013$153 M-$0.96 M0.6%-
2014$183 M19.73%$-19.09 M-10.5%-2,094.78%
2015$143 M-21.70%$27 M18.7%-239.97%
2016$130 M-9.42%$-84.07 M-64.9%-414.61%
2017$90 M-30.30%$-6.09 M-6.7%-92.76%
2018$85 M-5.58%$-2.68 M-3.1%-56.00%
TTM $63 M-25.68%$-1.75 M-2.8%-34.58%

Quarterly financial results

Marchex posted million in sales for 2019-Q1, a -100.00% less compared to previous quarter. Reported quarter earnings marked M with a profit margin of . Profit margin stayed stable a 0.00% compared to previous quarter when profit margin was -2.75%. When comparing sales to same quarter last year, Marchex sales marked a scary decrease and plummed a -100.00%.
MCHX quarterly Sales and Income evolution
QuarterSales1QoQ2Income1/(margin)QoQ2
2017-Q1$24 M-$-3.51 M-14.4%-
2017-Q2$22 M-9.68%$-1.28 M-5.8%-63.53%
2017-Q3$22 M0.15%$-0.81 M-3.7%-36.64%
2017-Q4$22 M-0.93%$-0.49 M-2.2%-40.07%
2018-Q1$22 M0.22%$-0.93 M-4.2%90.53%
2018-Q2$20 M-7.66%$-0.66 M-3.3%-28.94%
2018-Q3$20 M-1.05%$-0.46 M-2.3%-30.55%
2018-Q4$23 M15.62%$-0.64 M-2.8%39.39%

Marchex ownership

When you are planning to invest in a company, it's worth to have a look its ownership structure.

Marchex shares owned by insiders (that is, founders, CEO, CTO, main executives or other management staff) currently counts a 9.97% of all shares.

Bearish positions for MCHX stock account 0.00%, no big difference from last month.

For a better understanding, the next table shows ownership data compared to other related companies:

MCHX
Market cap$115.3 M
Total shares38.4 M
Float shares25.1 M
  - Institutional holdings (%)80.9%
  - Insider holdings (%)10.0%
Shares in short selling0.0%

Marchex summary

Friday, February 21st, 2020
Open$3.08
Close$3.00
Day range$2.98 - $3.09
Previous close$3.04
Session gain-1.32%
Average true range$0.27
50d mov avg$3.61
100d mov avg$3.57
200d mov avg$3.87
Daily pattern
Weekly pattern

Marchex performance

Performance as an absolute value is never valid if it's not benchmarked against competitors or related stocks in the industry. We compared Marchex against in the following table:
Stock3m6m12m
MCHXMarchex-24.43%-9.09%-31.19%

Marchex competitors

Unfortunately, we could not find any public company that could be defined as Marchex competitor. This doesn't mean Marchex does not have any competitor in the market, it's just we could not detected it.