KMB stock: buy or sell?

KMB stock price: $137.22 1.18% At close on October 18th, 2019

Updated on:
October 18th, 2019


Kimberly-Clark broke up the SMA line of 100 days today and closed at $137.22. October 18th was the 3rd green session in a row, gaining 2.48%.

Kimberly-Clark Corporation, together with its subsidiaries, manufactures and markets personal care, consumer tissue, and professional products worldwide.

Should I buy KMB stock?

Trading stocks requires experience and discipline, and your buying and selling decisions must come following a methodology. That's why is so important to define your own trading strategy that fits your character as inversor. At, we use very simple but trusted and powerful trend following trading strategies. Simple things usually work the best.

None of our preferred buy setups matches with Kimberly-Clark stock situation right now, hence this is not a suitable entry point.

Buy setupElegible
New all-time highNo
New 52 week highNo
Price crossing up 200d MANo
100d MA crossing up 200d MANo
This doesn't mean KMB will slide in coming sessions, or it will not rise higher. Simply, it doesn't match our recommended trading systems.

Is Kimberly-Clark stock a buy?

Everyday, hundreds of stock ratings are posted by financial analysts to indicate a particular stock's attractiveness. At, we detected 15 ratings published for KMB stock in the last month.

Is KMB a good stock to buy?
DateAnalyst / BrokerPrevious ratingCurrent rating
2019-9-27Bank of AmericaNeutralBuy
2019-9-23BarclaysEqual WeightOverweight
2019-7-24Morgan Stanleyn/aEqual Weight
2019-7-24JPMorgan Chase & Co.n/aOverweight
2019-7-24Atlantic SecuritiesUnderweightNeutral
2019-6-19Bank of AmericaNeutralNeutral
2019-6-18Morgan Stanleyn/aEqual Weight
2019-6-17Deutsche Bankn/aSell
2019-4-16Wells Fargo & CoMarket PerformHold
2019-4-16Wells Fargo & CoMarket PerformMarket Perform
2019-2-12Morgan StanleyEqual WeightEqual Weight
2019-2-12Exane BNP Paribasn/aOutperform
2019-1-24Morgan StanleyUnderweightEqual Weight

KMB stock analysis

Daily outlook

Kimberly-Clark crossed up the simple moving average line of 100d today and closed at $137.22, appreciated a 1.18%.

Kimberly-Clark shares crossed up the SMA line of 100 days today and closed at $137.22. On September/30, KMB hit a new all time high, pushing higher than on September tops. Check different trading setups that use ATHs as triggers.

KMB stock chart (daily)

Weekly outlook

Kimberly-Clark remained constant an ugly -0.30% this week. This was the third red week in a row, sliding in full a -3.58%.

Not so far away is the last price record Kimberly-Clark marked late September. Late January KMB price bounced up over the SMA of 40 weeks that acted as support stopping new slides. Since SMA10d and SMA20w crossed up late December 2018, KMB price climbed $26.68 per share (24.14%).

KMB stock chart (weekly)

KMB stock price history

KMB stock went public on March 17th, 1980 with a price of $0.001. Since then, KMB stock grew a inf%, with an average of inf% per year. If you had invested right after KMB's IPO a $1,000 in KMB stock in 1980, it would worth $inf today.

1: Adjusted price after possible price splits or reverse-splits.

KMB stock historical price chart

KMB stock reached all-time highs on Sep/30 with a price of $143.50.

KMB stock price target is $131.30

Nobody can reliably foresee how stock prices may evolve in the future. However, financial institutions invest time and resources to provide the most accurated estimations to help investors to make their decisions. You should not follow the analysts' KMB stock price predictions in the hope that they will be met as they may be wrong and not met. For the last 30 days we found 14 price forecasts for Kimberly-Clark stock:
KMB stock price predictions
DateAnalyst / BrokerActionPrevious targetCurrent targetDiff
2019-9-27Bank of AmericaUpgradesn/a$155.00-
2019-7-24Morgan StanleyRaises Target$145.00$147.001.4%
2019-7-24JPMorgan Chase & Co.Raises Target$151.00$152.000.7%
2019-6-19Bank of AmericaReiterates$135.00$143.005.9%
2019-6-18Morgan StanleyRaises Target$132.00$145.009.8%
2019-6-17Deutsche BankRaises Target$113.00$122.008%
2019-4-23CitigroupSet Price Target$102.00$116.0013.7%
2019-4-16Wells Fargo & CoReiterates$105.00$115.009.5%
2019-4-16Wells Fargo & CoRaises Target$105.00$115.009.5%
2019-2-12Morgan StanleyRaises Target$113.00$124.009.7%
2019-2-12Exane BNP ParibasInitiatesn/a$130.00-
2019-1-24Morgan StanleyUpgrades$107.00$113.005.6%
(in average)$122.90$131.307.0%
The price forecast for Kimberly-Clark stock is $131.30, moving in a range between $155.00 and $109.00. In average, analysts' outlook on KMB price target is positive, increasing the target by a 7.00% from previous estimations.

Financials and fundamental analysis

Earnings date and Earnings per Share

After publishing its last earnings report on April, Kimberly-Clark . As soon as we get its posted EPS from the earnings report, we will update this review.
KMB earnings date and EPS evolution
QuarterReporting dateEstimated EPSActual EPSSurprise

Annual financial results

In 2018, Kimberly-Clark annual sales remained steady a slightly fine 0.75% to $18,486.00 M dollars from $18,348.00 marked in 2017. When comparing 2018 vs 2017, in contrary, profit margin (that is, the net income divided by revenues) decreased a -4.79% to 7.63%.

To have an up to date picture of the financial situation of Kimberly-Clark, we have calculated the trailing twelve month (TTM) sales and income figures. TTM values are the sum of the last 4 quarters and aproximate to an annual fiscal report ending in 2019-Q1 that can be compared to 2018 fiscal year results. Annual Kimberly-Clark TTM sales up to March 2019 were $18,388.00 and income was $1,771.00 M dollars. When comparing this TTM figures with the last reported annuality, we can esteem Kimberly-Clark business evolution since December 2018: Annual turnover up to March, compared to lastest yearly report, stayed constant a neutral -0.53%. On the other hand, profit margin (net income/sales) grew at 7.63%.

KMB annual Sales and Income evolution
2013$21,150 M-$2,140 M10.1%-
2014$19,724 M-6.74%$1,526 M7.7%-28.69%
2015$18,591 M-5.74%$1,013 M5.4%-33.62%
2016$18,202 M-2.09%$2,166 M11.9%113.82%
2017$18,348 M0.80%$2,278 M12.4%5.17%
2018$18,486 M0.75%$1,410 M7.6%-38.10%
TTM $18,388 M-0.53%$1,771 M9.6%25.60%

Quarterly financial results

Kimberly-Clark reported $4,633.00 M in revenues for 2019-Q1, a 1.40% improvement compared to previous quarter. Reported quarter earnings marked $454.00 million with a profit margin of 9.80%. Profit margin stayed steady a 0.80% compared to previous quarter when profit margin was 9.00%. When comparing sales to same quarter last year, Kimberly-Clark sales marked a bad loss and depreciated a -2.07%.
KMB quarterly Sales and Income evolution
2017-Q2$4,550 M-$531 M11.7%-
2017-Q3$4,640 M1.98%$567 M12.2%6.78%
2017-Q4$4,514 M-2.72%$617 M13.7%8.82%
2018-Q1$4,731 M4.81%$93 M2.0%-84.93%
2018-Q2$4,604 M-2.68%$455 M9.9%389.25%
2018-Q3$4,582 M-0.48%$451 M9.8%-0.88%
2018-Q4$4,569 M-0.28%$411 M9.0%-8.87%
2019-Q1$4,633 M1.40%$454 M9.8%10.46%

Kimberly-Clark ownership

When you are planning to invest in a company, it's always worth to review its ownership structure.

Kimberly-Clark shares owned by insiders (that is, founders, CEO, CTO, main executives or other management staff) currently counts a 0.40% of all shares.

In case of Kimberly-Clark stock, 75.07% of its shares are held by institutions (mutual funds, pension funds, big banks and other large financial institutions). Bearish positions for KMB stock account 0.00%, no big difference from last month.

For a better context understanding, the next table shows ownership data compared to other related companies:

Market cap$47.2 B$58.4 B$295.7 M$18.8 B$41.2 B
Total shares344.1 M858.0 M16.5 M125.7 M221.9 M
Float shares342.6 M798.2 M16.2 M125.4 M219.8 M
  - Institutional holdings (%)75.1%78.5%89.5%79.5%91.8%
  - Insider holdings (%)0.4%0.4%3.0%0.1%1.1%
Shares in short selling0.0%0.0%0.0%0.0%0.0%

KMB summary

Friday, October 18th, 2019
Day range$134.46 - $137.78
Previous close$135.62
Session gain1.18%
Average true range$2.35
50d mov avg$137.57
100d mov avg$136.12
200d mov avg$127.11
Daily pattern
Weekly pattern

Kimberly-Clark performance

To better understand Kimberly-Clark performance you must compare its gains with other related stocks in same sector or industry. We compared Kimberly-Clark against Colgate-Palmolive, Clearwater Paper, Clorox, Estee Lauder Companies, Energizer, and Procter & Gamble in the following table:
CLWClearwater Paper-1.70%-8.44%-34.84%
ELEstee Lauder Comp...-2.57%9.44%49.46%
PGProcter & Gamble2.79%12.20%38.35%

Kimberly-Clark competitors

We chose a few stocks to conform a list of Kimberly-Clark competitors to check if you are interested in investing in KMB:

Latest KMB stock news