ICON stock: buy or sell?

ICON stock price: $1.48 0.68% At close on January 24th, 2020

Updated on:
January 24th, 2020


Iconix Brand shares raised 0.68% to $1.48 on January/24. On Wednesday ICON plummed a scary -7.75%.

Iconix Brand Group, Inc., a brand management company, owns, licenses, and markets a portfolio of consumer brands across the women's, men's, entertainment, and home industries in the United States and internationally.

Should I buy ICON stock?

Make a decision about when to buy or sell stocks is one of the hardest parts of being a trader or investor. Trading strategies are meant for helping you in the decision process of what stocks to pick and when is the best moment to buy them. At Stocks2.com, we like to use very simple but trusted and powerful trend following trading strategies. Simple things usually work the best.

None of our preferred buy setups matches with Iconix Brand stock situation right now, hence this is not a suitable entry point.

Buy setupElegible
New all-time highNo
New 52 week highNo
Price crossing up 200d MANo
100d MA crossing up 200d MANo
This doesn't mean ICON will slide in coming sessions, or it will not rise higher. Simply, it doesn't match our recommended trading systems.

Is Iconix Brand stock a buy?

Everyday, hundreds of stock ratings are posted by financial analysts to indicate a particular stock's attractiveness. Unfortunately, we couldn't find any rating for ICON stock for the last 30 days.

ICON stock analysis

Daily outlook

Iconix Brand raised a tiny 0.68% and closed at $1.48.

Iconix Brand shares raised 0.68% to $1.48 on January 24th. On January 8th ICON price bounced up over the SMA of 200 days demonstrating to be a significant support for this stock. On November, SMA100d and SMA200d crossed up triggering a rise of 1.37%. ICON shows a short term strength with several rising tops and rising bottoms. In the very short term, on Thursday it marked a new bottom at $1.40 that should act a support if Iconix Brand starts a trading flat base in the range of $1.40 - $1.70 Trading the long side, we should wait to a new breakout over $1.70 to find the next buy point.

ICON stock chart (daily)

Weekly outlook

After climbing for 4 weeks, this week Iconix Brand fell a terrifying -4.52%, closing at $1.48. Early January ICON skyrocketed an outstanding 5.81% in just one week.

The downtrend marked by ICON has left successive falling tops and bottoms. There is an opportunity to rebound and reverse this situation if price can hold above the level. Since late December 2019 when ICON stock price broke up the SMA40w line, it gained $0.23 (18.40%). Since SMA20w and SMA40w crossed up by mid November 2019, ICON price slid a -33.03%.

ICON stock chart (weekly)

ICON stock price history

ICON stock went public on March 22nd, 1990 with a price of $0.001. Since then, ICON stock surged a inf%, with an average of inf% per year. If you had invested $1,000 in ICON stock in 1990, it would worth $inf today.

1: Adjusted price after possible price splits or reverse-splits.

ICON stock historical price chart

ICON stock reached 52-week highs on March at $5.40, and all-time highs 1990-08-30 with a price of 658.13.

ICON stock price target

Nobody can reliably foresee how stock prices may evolve in the future. However, banks and other financial institutions analysts, with the help of lots of data and algorithms do their best to predict the stock prices movement. You should not follow the analysts' ICON stock price predictions in the hope that they will be met as they may be wrong and not met. For the last 30 days we have not found any price forecast for Iconix Brand stock by any trusted analyst.

Financials and fundamental analysis

Earnings date and Earnings per Share

Since March, when Iconix Brand posted its last earnings report, it . As soon as we get its posted EPS from the earnings report, we will extend this review.
ICON earnings date and EPS evolution
QuarterReporting dateEstimated EPSActual EPSSurprise

Annual financial results

In 2018, Iconix Brand annual turnover plunged a hair-raising -16.89% to $187.69 M USD from $225.83 marked in 2017. By contrast, its earnings margin (compared to sales) skyrocketed to -53.56%, that is $-100.52 million.

ICON annual Sales and Income evolution
2013$401 M-$128 M32.0%-
2014$461 M15.10%$153 M33.1%19.28%
2015$379 M-17.79%$-189.30 M-49.9%-223.94%
2016$368 M-2.83%$-252.13 M-68.4%33.19%
2017$226 M-38.71%$-489.25 M-216.6%94.04%
2018$188 M-16.89%$-100.52 M-53.6%-79.45%

Quarterly financial results

Iconix Brand posted $42.71 million in sales for 2018-Q4, a -7.61% less compared to previous quarter. Reported quarter earnings marked $-69.08 million with a profit margin of -161.75%. Profit margin collapsed a -205.50% compared to previous quarter when profit margin was 43.75%. When comparing turnover to same quarter last year, Iconix Brand sales marked a dreadful loss and plunged a -18.34%. Looking back to recent quarterly results, Iconix Brand posted 2 positive quarters in a row.
ICON quarterly Sales and Income evolution
2017-Q1$59 M-$3.38 M5.8%-
2017-Q2$62 M4.99%$-14.83 M-24.1%-538.76%
2017-Q3$53 M-13.76%$-552.70 M-1039.6%3,626.91%
2017-Q4$52 M-1.63%$24.09 M46.1%-104.36%
2018-Q1$49 M-7.17%$27.76 M57.2%15.24%
2018-Q2$50 M3.43%$-79.43 M-158.2%-386.17%
2018-Q3$46 M-7.94%$20.22 M43.8%-125.46%
2018-Q4$43 M-7.61%$-69.08 M-161.7%-441.55%

Iconix Brand ownership

When you are planning to invest in shares of a company, it's worth to check its ownership structure.

Iconix Brand shares owned by insiders (that is, founders, CEO, CTO, main executives or other management staff) currently counts a 12.93% of all shares.

In case of Iconix Brand stock, 10.38% of its shares are held by institutions (mutual funds, pension funds, big banks and other large financial institutions). Bearish positions for ICON stock account 0.00%, no big difference from last month.

For a better understanding, the next table shows ownership data compared to other related companies:

Market cap$17.4 M
Total shares11.7 M
Float shares10.1 M
  - Institutional holdings (%)10.4%
  - Insider holdings (%)12.9%
Shares in short selling0.0%

ICON summary

Friday, January 24th, 2020
Day range$1.45 - $1.54
Previous close$1.47
Session gain0.68%
Average true range$0.12
50d mov avg$1.35
100d mov avg$1.66
200d mov avg$1.41
Daily patternlb03a
Weekly pattern lt02a

Iconix Brand performance

To measure stock performance is always good to compare with competitors or related stocks. In the following table, we compare Iconix Brand to :
ICONIconix Brand-32.73%62.64%-7.50%

Iconix Brand competitors

Unfortunately, we could not find any public company that could be defined as Iconix Brand competitor. This doesn't mean Iconix Brand does not have any competitor in the market, it's just we could not detected it.