GIS stock: buy or sell?

GIS stock price: $57.70 1.75% At close on April 6th, 2020

Updated on:
April 6th, 2020


General Mills shares rose 1.75% to $57.70 today. With Monday, it's been 4 green days in a row, gaining $4.93 or 9.11%.

General Mills, Inc. manufactures and markets branded consumer foods in the United States. The company operates in four segments: North America Retail; Convenience Stores & Foodservice; Europe & Australia; and Asia & Latin America.

Should I buy GIS stock?

You can't be a successful trader if you don't follow a methodolgy or system that assist you in choosing companies and the correct market timing. Trading strategies are meant for helping you in the decision process of what stocks to pick and when is the best time to buy them. There are thousands of trading strategies for you to choose, but at we prefer those that are simple but successful.

None of our preferred buy setups matches with General Mills stock situation right now, therefore this is not a suitable entry point.

Buy setupElegible
New all-time highNo
New 52 week highNo
Price crossing up 200d MANo
100d MA crossing up 200d MANo
This doesn't mean GIS will fall in coming sessions, or it will not rise higher. Simply, it doesn't match our recommended trading systems.

Is General Mills stock a buy?

Everyday, hundreds of stock ratings are published by financial analysts to indicate a particular stock's attractiveness. Unfortunately, we couldn't find any rating for GIS stock for the last 30 days.

GIS stock analysis

Daily outlook

General Mills shares rose 1.75% to $57.70 today.

General Mills shares rose 1.75% to $57.70 today. In the last 7 days when GIS stock price broke up the SMA200d line, it gained $5.88 (11.35%). Since SMA100d and SMA200d crossed up on Mar/18, GIS price slid a -3.30%.

GIS stock chart (daily)

Weekly outlook

After boosting a super good 8.62% in a week last week, General Mills closed this week at $57.70 and stepped up a good 1.75%. Late February GIS plummed a bloodcurdling -10.04% in just one week.

Since last week when GIS stock price broke up the SMA40w line, it gained $5.88 (11.35%). Last week, SMA20w and SMA40w crossed up triggering a rise of 11.35%.

GIS stock chart (weekly)

GIS stock price history

GIS stock went public on March 17th, 1980 with a price of $0.001. Since then, GIS stock grew a inf%, with an average of inf% per year. If you had invested $1,000 in GIS stock in 1980, it would worth $inf today.

1: Adjusted price after possible price splits or reverse-splits.

GIS stock historical price chart

GIS stock reached 52-week highs on Mar/17 at $60.00, and all-time highs 2016-07-07 with a price of 63.76.

GIS stock price target

Nobody can reliably foresee how stock prices may evolve in the future. However, many stock price predictions are published every day by banks, financial institutions and independent analysts. The accuracy of these stock price predictions is not very high, and you should not blindly believe and make decisions only based on what this ratings or price target predictions say. For the last 30 days we have not detected any price prediction for General Mills stock by any trusted analyst.

Financials and fundamental analysis

Earnings date and Earnings per Share

, General Mills presented its financial report, posting a superb climb for the Earnings per Share (EPS). Analyst were expecting $0.69 per share, but General Mills posted $0.83.
GIS earnings date and EPS evolution
QuarterReporting dateEstimated EPSActual EPSSurprise

Annual financial results

In 2018, General Mills annual revenues remained constant a slightly good 0.77% to $15,740.40 million dollars from $15,619.80 marked in 2017. When comparing 2018 vs 2017, on the other hand, profit margin (that is, the net income divided by revenues) gained a 2.93% to 13.54%.

General Mills fiscal year ends in May, and to compare its evolution since then, we estimate annual sales and income figures by adding results from the last 4 quarters. This is called TTM (or Twelve Trailing Months). So, General Mills TTM sales up to February 2019 were $16,593.70 and income $1,536.90 M USD. If we compare this TTM figures with the last reported annuality, we can review General Mills business evolution since May 2018: Annual revenues up to February, compared to lastest yearly report, jumped a nice 5.42%. Regarding profit margin, General Mills slightly fell -4.28% to 13.54%

GIS annual Sales and Income evolution
2013$17,770 M-$1,860 M10.5%-
2014$17,910 M0.79%$1,820 M10.2%-2.15%
2015$17,630 M-1.56%$1,221 M6.9%-32.90%
2016$16,563 M-6.05%$1,697 M10.2%38.98%
2017$15,620 M-5.70%$1,658 M10.6%-2.35%
2018$15,740 M0.77%$2,131 M13.5%28.57%
TTM $16,594 M5.42%$1,537 M9.3%-27.88%

Quarterly financial results

General Mills reported $4,198.30 million in revenues for 2019-Q1, a -4.83% less compared to previous quarter. Reported quarter income marked $446.80 M with a profit margin of 10.64%. Profit margin stepped up a 2.86% compared to previous quarter when profit margin was 7.78%. When comparing turnover to same quarter last year, General Mills sales marked a shining growth and soared a 8.14%.
GIS quarterly Sales and Income evolution
2017-Q2$3,810 M-$409 M10.7%-
2017-Q3$3,770 M-1.05%$405 M10.7%-1.03%
2017-Q4$4,199 M11.37%$431 M10.3%6.38%
2018-Q1$3,882 M-7.54%$941 M24.2%118.68%
2018-Q2$3,890 M0.20%$354 M9.1%-62.35%
2018-Q3$4,094 M5.24%$392 M9.6%10.69%
2018-Q4$4,411 M7.75%$343 M7.8%-12.46%
2019-Q1$4,198 M-4.83%$447 M10.6%30.11%

General Mills ownership

When you are planning to buy shares of a company, it's always worth to have a look its ownership structure.

Management staff in all public traded companies that hold equity is required to report every transaction to the SEC. For General Mills, 0.18% of all outstanding shares are owned by its staff.

In case of General Mills stock, 75.31% of its shares are held by institutions (mutual funds, pension funds, big banks and other large financial institutions). Bearish positions for GIS stock account 0.00%, no big difference from last month.

For a better context understanding, the next table shows ownership data compared to other related companies:

Market cap$35.0 B
Total shares606.1 M
Float shares603.9 M
  - Institutional holdings (%)75.3%
  - Insider holdings (%)0.2%
Shares in short selling0.0%

GIS summary

Monday, April 6th, 2020
Day range$55.91 - $58.00
Previous close$56.71
Session gain1.75%
Average true range$3.39
50d mov avg$52.93
100d mov avg$52.75
200d mov avg$52.62
Daily pattern
Weekly pattern

General Mills performance

Performance as an absolute value is never valid if it's not benchmarked against competitors or related stocks in the industry. For General Mills, the comparison is made against .
GISGeneral Mills10.43%7.15%14.99%

General Mills competitors

Unfortunately, we could not find any public company that could be defined as General Mills competitor. This doesn't mean General Mills does not have any competitor in the market, it's just we could not detected it.

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