Amazon stock: buy or sell
Updated on:
Apr 22nd, 2021
2
Amazon stock brief
- Amazon closed on Wednesday at $3,362.02 after barely moving a 0.82%.
- Oppenheimer published a bullish rating for Amazon on Wednesday, targeting $4,200.00
- Amazon.com, Inc. engages in the retail sale of consumer products and subscriptions in North America and internationally.
Should I buy Amazon stock?
All successful traders recommend adhering to a trading strategy and not make decisions based on subjective opinions, rumors or feelings. Trading strategies are meant for helping you in the decision process of what stocks to pick and when is the best moment to buy them. At Stocks2.com, we like to use very simple but trusted and powerful trend following trading strategies. Simple things usually work the best
Is $AMZN stock a buy?
Currently, Amazon stock doesn't match any of these trading strategies, so our recommendation is not to buy now. This doesn't mean $AMZN will slide in coming sessions, or it will not rise higher. Simply, it doesn't match our recommended trading systems
Should I sell Amazon stock?
Do you know when is it time to sell Amazon?. Trading strategies allow us to avoid impulsive decisions based on our moods or the buzz surrounding the market. When selling, as well as buying, detailed setups are very simple to follow but are only valid for selling stocks in your porfolio, not for selling short Amazon stock
A golden rule is that you must never mantain a trade that generates losses greater than those expected by the time of the buy. The moment to sell shares must always be dictated by the stop-loss (automatic or manual)
Is it time to sell Amazon stock?
In the current situation of Amazon there is not any eligible sell setup, so Amazon stock holders with operations in green can keep their positions
Amazon ratings
In the last 30 days, 7 ratings were published for Amazon. General sentiment is bullish, with 7 out of 7 publishing positive forecasts
| Brokerage firm | Rating |
|---|---|
| Apr 1st, 2021 | |
| Wolfe Research | Buy |
| Apr 6th, 2021 | |
| Evercore ISI | Buy |
| Apr 8th, 2021 | |
| Needham & Company LLC | |
| Apr 13th, 2021 | |
| Evercore ISI | Buy |
| Apr 16th, 2021 | |
| Credit Suisse Group | Buy |
| Apr 19th, 2021 | |
| Credit Suisse Group | |
| Apr 21st, 2021 | |
| Oppenheimer | Buy |
Amazon stock analysis
SMAs overview
Supports and resistances
The current resistance levels are:
The current supports are:
Bollinger bands
Since the price surpassed the upper band on April 13, the price sliced by 2.04%
Relative strength index
The RSI dropped below the overbought level of 70 on April 14 after just crossing to the overbough zone for a single day (weak signal). The RSI value on Wednesday was 61.18. Since then, Amazon shares sliced a 1.12%
Amazon stock price history
Amazon went public on May 15th, 1997 at $2.44 per share1. Since then, AMZN stock has risen by 137,687.70%, with an average of 5,986.42% per year. An investment of $1,000USD at that time would worth $1,377,877.05 today.
1: Adjusted price after possible price splits or reverse-splits
Price target for Amazon stock
How much a stock will be priced tomorrow or next week is quite unpredictable. Banks and financial organisations publish their analysis forecasting how a particular stock will performance in the future.
Along with buy or sell recommendations, financial institutions post their price target based on the stock price action and the company fundamental data. Most of these estimates follow the publication of new financial information by the company, and usually. Again, these estimates are not direct recommendations for small investors and must not be followed blindly.
The average price target for Amazon stock calculated from the table below is $3,928.33. That is a 16.84% than the last price ($3,362.02).
| Brokerage firm | Price target |
|---|---|
| Apr 1st, 2021 | |
| Wolfe Research | $3,720.00 |
| Apr 6th, 2021 | |
| Evercore ISI | $4,000.00 |
| Apr 8th, 2021 | |
| Needham & Company LLC | $3,700.00 |
| Apr 13th, 2021 | |
| Evercore ISI | $4,000.00 |
| Apr 16th, 2021 | |
| Credit Suisse Group | $3,940.00 → $3,950.00 |
| Apr 19th, 2021 | |
| Credit Suisse Group | Not available |
| Apr 21st, 2021 | |
| Oppenheimer | $4,100.00 → $4,200.00 |
Earnings and financials
Amazon.com, Inc. ($AMZN) reported quarterly earnings of $14.09 per share last February, strongly enhancing the analysts consensus estimate of $7.23 per share. This quarterly report represents an earnings surprise of 94.88%. Sales was $125.6 billion in contrast to $119.7 billion predicted by analysts.
Compared to the same quarter last year, EPS was $6.47, so current EPS is a gain of 117.77%. Looking at sales, figures exploded a 43.60% compared to $874.4B same quarter last year.Amazon ($AMZN) posts financial report on Thursday next week. Market analysts analysts predict of $9.48, that is a 32.72% lower than previous quarter.
Amazon competitors
Amazon is classified inside the Internet Retail industry, which contain industry peers.
The following are some of Amazon main competitors:
| Company | Market cap | Rating | Bullish ratings1 |
|---|---|---|---|
| Amazon ($AMZN) | $1.6T | | 7 |
| Microsoft ($MSFT) | $1.8T | | 5 |
| Google ($GOOGL) | $1.4T | | 9 |
| Walmart ($WMT) | $367.8B | Neutral | 0 |
| Costco Wholesale ($COST) | $150.6B | | 10 |
| MercadoLibre ($MELI) | $77.3B | Buy | 1 |
| eBay ($EBAY) | $38.0B | Buy | 1 |
| Overstock.com ($OSTK) | $3.3B | Buy | 2 |
1 In the last 30 days.
Amazon performance
To better understand Amazon performance you must compare its gains with other related stocks in same sector or industry.. For Amazon, the benchmark is made against Microsoft, Google, Walmart, Costco Wholesale, MercadoLibre, eBay and Overstock.com.
| Company | 1m | 3m | 6m |
|---|---|---|---|
| Amazon ($AMZN) | 7.50% | 2.10% | 4.30% |
| Microsoft ($MSFT) | 12.20% | 18.90% | 17.70% |
| Google ($GOOGL) | 12.40% | 24.80% | 44.60% |
| Walmart ($WMT) | 7.50% | -1.50% | -2.20% |
| Costco Wholesale ($COST) | 13.20% | 5.10% | 0.20% |
| MercadoLibre ($MELI) | 5.40% | -21.80% | 20.50% |
| eBay ($EBAY) | 3.10% | 8.20% | 10.20% |
| Overstock.com ($OSTK) | -14.30% | 5.20% | -14.70% |
Important note:
The opinions written in this article are personal and should not be followed as recommendations for you to buy or sell stocks. The author of this text does not know the individual conditions of the reader, his or her finances or what is in his or her best interest at any given time. All users should speak with their financial advisor before buying or selling any securities Opinions are expressed for education purposes onlyAmazon summary
| Wednesday, April 21st, 2021 | |
|---|---|
| Open | $3316 |
| Close | $3362.02 |
| Day range | $3303.81 - $3362.86 |
| Previous close | $3334.69 |
| Session gain | 0.82% |
| Average true range | $86.42 |
| 50d mov avg | $3,177.60 |
| 100d mov avg | $3,196.40 |
| 200d mov avg | $3,184.79 |
| Earnings date | April 29th, 2021 |
Frequently asked questions
What is Amazon stock symbol?
Is Amazon stock a buy or sell?
Will AMZN go up?
Latest Amazon news
- CNN MoneyAmazon announces $15 minimum wage for all US employeesOct 2, 2018